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Can People Find You On LinkedIn…Easily?

Can people find you on LinkedIn? Easily? If they search for keywords relevant to what you offer, who you are, or what you do, do you show up towards the top of the search results?

LinkedIn’s search engine within their website is not to be taken lightly. People are using the LinkedIn search engine every day, looking for people like you. If you are a financial planner, when someone types in “financial planning,” you want to have the best chance at showing up high in the search page results. Ideally, you want to show up on the first couple of pages. Remember, social media works, but it takes a human to work it. You have to take small steps to maximizing LinkedIn.

Here’s a video tip I recorded casually to help you get “found” on LinkedIn when people are searching for what you offer of value:

Connect with me on LinkedIn by visiting my profile here.

Joe Soto

Joe Soto is the CEO of One Social Media. A leading expert in social media marketing, Joe has over 16 years of experience in all aspects of sales, marketing, online lead generation, and Internet marketing.

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Should Salespeople Embrace Social Media?

Should salespeople embrace social media? Is it, as Jeffrey Gitomer says, the “new cold call?”

Salespeople today are still very much “trying” to connect with their cold prospects through traditional cold calling methods. Does walking cold into a business or picking up the phone cold and dialing a prospect who’s never heard of you still work (well)? Could connecting with your potential prospects online have more of an impact? Is it easier? Is it the faster path to getting a prospect to “trust” you? Could embracing social media differentiate you from other salespeople?

If you are in sales, these are serious questions you should be asking today. Don’t fall back on methods that worked well in past decades. It’s a new world order out there. The social web has emerged, and you’re invited to wake up and smell the Internet.

All your questions will be answered and more at the upcoming “Social Media For Sales Pros” event that I strongly encourage people (and not just salespeople) to attend. There is an all-star line up of speakers including author of the Little Red Book of Selling, Jeffrey Gitomer, along with Branding Aficionado Sally Hogshead, Punk Marketing author Richard Laermer, and LinkedIn Master Lewis Howes.

Here’s the Video of the details: