Have you noticed how big brands like Starbucks, Nike, Adidas and others are making their presence felt on social networking sites like Facebook and Twitter? Every company today is adopting social media marketing as a prominent tool to reach out to its target customers, but some innovative marketers have gone a step beyond by experimenting with lesser known social media platforms to reach to their target audience. To know more about a couple of out-of-the-box social networking sites read on…
If you are looking for an alternative to the LinkedIn Answers, then Aardvark is probably the name you can count upon. Being recently acquired by Google Aardvark is a useful question-answer platform.
With 450,000 users it is a new location based application based in Austin, Texas. Gowalla is the latest favorite of innovative marketers, and brands like National Geographic, Red Bull and Levi’s are some of the popular names that are exploring this new platform for social media marketing.
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