It is rare for me to be shocked in today’s world. I can honestly say, however, that when I heard the news about Steve Jobs I was shocked. It’s difficult for me to even contemplate what the man meant to me (I’ve had a lifelong love/hate affair with Apple products), but more importantly what he meant to my industry.
I can honestly say that my job might not be around if it weren’t for Steve. He made owning a computer cool. Before him, they were just tools for productivity. And the same is true of smartphones. Blackberry’s were around before iPhone, but they were for business people. The average person didn’t need a smartphone. What Steve brilliantly did, however, is convince the world that they needed the newest and best technology in their hands right now.
One of the things I love about our digital world is being able to see unfiltered reactions to big news stories right when they break. So, I hopped onto my Twitter stream (which was in fact down for a while due to the massive overload of posts) and favorited what I considered to be some of the most insightful 140 character obituaries. You’ll see responses from some of my personal friends, some celebrities (like Neil Patrick Harris and even Bill Gates) and even one from our own One Social Media family.
Thank you, Steve, for having a huge part in creating the world I live in.