Friday Clicks [Volume 30] | The Best of the Social Web

It’s about time we had a week without negative news hogging the social media headlines (oops, did I just jinx it?). With the Facebook IPO meltdown one week and the LinkedIn password disaster the next, I halfway expected Twitter or YouTube to announce that they were going to charge a one-time fee of $1 to maintain your account. That would have kept the trend going anyways. Instead we had a week consisting of cool updates… how boring.

The Links:

  • Twitter announces its latest feature: Expanded Tweets. The same thing you have been able to do when viewing YouTube videos or Instagram pictures while on Twitter, but for a few partners such as The Wall Street Journal and TIME. (click here)
  • Love the Olympics? If yes, you’ll love this update. If no, what’s wrong with you? YouTube announced a new channel that will bring a new dimension to the Olympics by allowing viewers to follow their favorite athletes through it all. (click here)
  • Tired of your smart phone dying so quickly? The main issue most likely has to do with the apps you are using. This new app measures your phone’s energy use and suggests actions that will make it more efficient. (click here)
  • Microsoft announced that they are launching an ‘iPad Killer”. Suuuuuuure, we’ll see. (click here
  • In honor of the US Open, here’s a video of Charles Barkley’s puke-worthy golf swing. This will make you feel better about your golf game:

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Taylor Hinkle

Taylor Hinkle

An award-winning photographer and web media specialist, Taylor has lead multiple social media campaigns for some of One Social Media’s most notable clients.

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Friday Clicks [Volume 29] | The Best of the Social Web

This week was full of cool updates and announcements from some of the biggest in the business. Facebook launched its own app centre, Foursquare announced a completely redesigned app, Twitter announced its new look, and LinkedIn… well, LinkedIn completely ruined everything positive we had going this week by sending all of its users into a widespread panic! LinkedIn just doesn’t know how to party, it’s too professional for that.

The Links:

  • Facebook takes its first step into the entertainment world by announcing its on app centre. (click here)
  • Foursquare announces its completely revamped app and shares all of the new features. (click here)
  • Rumors spread like wildfire that millions of LinkedIn accounts were compromised. LinkedIn took it upon itself to change the compromised accounts for certain users. It was mayhem! (click here)
  • When it comes to maps, Apple tells Google to move over. (click here and here)
  • Instagram features “Remembering D-Day” on their blog. (click here)
  • And last but not least, the video of the week! If you like this one then you HAVE to check out “David After Dentist

 

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Taylor Hinkle

Taylor Hinkle

An award-winning photographer and web media specialist, Taylor has lead multiple social media campaigns for some of One Social Media’s most notable clients.

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Friday Clicks [Volume 28] | The Best of the Social Web

There were two exciting updates made to Facebook this week. The first is the ability to schedule content to publish, without having to use third-party sites/apps like TweetDeck or HooteSuite. The second is the creation and launch of “admin roles” for Facebook pages. In other news…

The Links:

  • The popular URL-shortner site bit.ly launched a major redesign. Click here to learn about it. There are a lot of additional features now offered, and it seems as though the site is trying to position itself as a “social link sharing site” instead of just a place to go to shorten your links. A lot of people are actually making a big fuss about it.
  • It was announced that Google has applied to buy and own more than 50 new domains, including .LOL and .YouTube. According to their blog post, they focused on domains that fall into four categories:
    • Trademarks, like .google
    • Domains related to their core business, like .docs
    • Domains that will improve user experience, such as .youtube
    • Domains they think have interesting and creative potential, such as .lol 
  • Mashable, Hubspot, and SocialFresh all wrote about how important images/visuals are on social media. Think it might be a pretty good hint that you should be sharing more visuals? Read Mashable’s article. Read the SocialFresh article. Download the Hubspot ebook.
  • Today is National Doughnut Day, and Instagram is keeping track of all the creative photos people are sharing! Click the image below to see the photos, and click here to see ours!
  • And finally, the video of the week. Have you heard of Google Glasses? If you want to be a little freaked out at the direction in which technology and social/mobile is moving, watch this:


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Rob Wormley

Rob Wormley

As a social media specialist, Rob thrives in situations that require constant creativity. On days when Rob isn’t working hard to create, maintain, and strengthen relationships online, you might find him spending time with family, browsing through his nearest bookstore, or sipping on a cup of coffee at his local Starbucks.

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Friday Clicks [Volume 27] | The Best of the Social Web

Last week’s big news was the fact that Facebook went public. This week’s big news is the massive fallout that resulted from Facebook going public. Weird, but that’s Facebook for you; one week you love it, and the next you hate it. All of us in the office are high-fiving though because we decided to wait it out and see what happens. We are so wise…

The Links:

  • Here’s the link about the pandemonium that resulted from Facebook going public and then getting sued from all directions. (click here)
  • On a more positive Facebook note, they released a really cool new photo app that has Rob Wormley doing jumping jacks around the office. Long story short, it’s very similar to Instagram and makes uploading and viewing photos on your mobile device 100% easier. (click here)
  • Happy birthday YouTube! It’s been 7 years since YouTube was created in some guys garage. Want to hear a crazy/scary stat about YouTube? 72 hours of video are uploaded to the site every minute. (click here)
  • The solar eclipse happened this week! Think anyone talked about it or shared their photos via social media? Lucky guess… Here are several photos shared on Twitter from people all around the world. (click here).
  • Now for our favorite part of Friday Clicks every week, the crazy video! Last week’s video was pretty extreme, but this one takes it to a new level of insanity.  The gist of it: a guy jumps off a mountain wearing a wing suit:

 

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Taylor Hinkle

Taylor Hinkle

An award-winning photographer and web media specialist, Taylor has lead multiple social media campaigns for some of One Social Media’s most notable clients.

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Friday Clicks [Volume 26] | The Best of the Social Web

This is the big week. The week that Facebook actually goes public and their stock actually goes on sale. For $38 bucks you can own a piece of Facebook. Having said that, everyone in our office abstained for the moment being. No real reason other than that we don’t really know anything about the stock market.

The Links:

  • Twitter is trying to get into the email world by offering a weekly digest called the “Best of Twitter”. It will take the most shared and relevant stories from the folks you follow. Will you be trying it out? (click here)
  • A growing number of communities will start fining for “texting and walking”. But what if I’m tweeting and walking? (click here)
  • This is a fascinating (and long) article on how Yahoo killed off Flickr by focusing on the wrong things. For a period, it was the dominate photo-sharing site on the web, but was quickly overtaken by the likes of Facebook and now Instagram. They missed a gigantic opportunity. (click here)
  • A few studies are coming out showing the ineffectiveness of Facebook ads. Apparently 44% of Facebook users will never click on an ad. My issue with the study: 56% of 800 million is A LOT of people. There are many companies, including some of our clients, that have great success with Facebook ads. (click here)
  • And we can’t forget the video of the week! If you get easily queasy, you probably shouldn’t watch. This is an intense video of a guy mountain biking down 1,000 stairs on the side of a mountain. Pretty crazy!

Can’t see the video? Click here.
What did you read this week? Send us your favorite stories on Facebook and Twitter!

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Jeremy Anderberg

Jeremy Anderberg

Jeremy is a blog-reading, report-writing project manager. In his spare time he enjoys reading a good thriller, drinking a freshly brewed cup of coffee, and spending time with his wife.

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Friday Clicks [Volume 25] | The Best of the Social Web

It’s nearly Mother’s Day. Have you bought a card? A nice present? Maybe a box of chocolates? Either way, you gotta remember to call not only Mom, but also Grandma, Great-Grandma and any other women in your life who has had an impact on you. Fo real. Do it. Mothers (and women in general) do not get enough credit in our world. Take some time to thank them this weekend and do something nice for them.

The Links:

  • Mobile websites are going to continue to become more and more important for marketers. It’s like a breath of fresh air when I come across a great mobile site (take a look at www.americanadsm.com, for instance, on your mobile). Here are 8 tips to make yours more user-friendly. Hint: Simplicity is key. (click here)
  • Apparently Bing (that other search engine…) is going to be unveiling a major redesign that is more heavily focused on social. Will they make a dent? Probably not. But ya never know. If nothing else, keep Bing and Yahoo in mind for SEO purposes. (click here)
  • Facebook made big news last fall when it rolled out it’s iPad app. The problem is that they haven’t really updated it – and in fact it doesn’t even sport Timeline yet. Fail. Some reports say Facebook (and Zuck) don’t really care, though, about mobile. Big mistake if it’s true. (click here)
  • There is a new round of video sharing sites vying to become the next Instagram (but for video, of course). Will you be creating an account anytime soon? (click here)
  • Speaking of Instagram – here are some etiquette rules for you to consider. (click here)
  • Finally, if you need something fun to post on your mom’s Facebook wall, consider this. I did.

Have a great weekend and let us know on Facebook or Twitter if we missed anything!

 

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Jeremy Anderberg

Jeremy Anderberg

Jeremy is a blog-reading, report-writing project manager. In his spare time he enjoys reading a good thriller, drinking a freshly brewed cup of coffee, and spending time with his wife.

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Friday Clicks [Volume 24] | The Best of the Social Web

This was a week of reflection, as it was the one-year anniversary of the death of Osama Bin Laden. 2011 really marked the cementing of Twitter, and social media as a whole, as a (mostly) reliable news source. Two of last year’s biggest news stories broke first on social media – with the Japan earthquake/tsunami and then Bin Laden’s death. I distinctly remember watching the tweets flow into feed and being shocked at how quickly the news could spread. What a year it’s been.

The Links:

  • The Guiness QR glass – claiming to be the world’s first product-activated QR code. This is awesome. (click here)
  • Pinterest has been running into some intellectual property issues, with people posting things that are obviously not their own creations. Some folks wonder the service will eventually go the way of Napster. Our guess: probably not. (click here and here)
  • A new service aims to tell folks how much of a… snob they are on social media. What’s your score? For the record, I’m only a 29. And someone in our office who will remain unnamed is well into the 60s. (click here)
  • Facebook launched the ability to add your status as an organ donor, and also easily register for organ donation. Quite interesting. We’ll be curious to see how/if this has a real effect on saving lives, as Zuckerberg claims it will. (click here)
  • LinkedIn acquired business presentation sharing site SlideShare this week. Both services will only continue to grow after this announcement. If you aren’t on, get an account with BOTH of these networks and you won’t be disappointed. (click here)
  • And finally we present to you the crazy video of the week. Lesson: when going to a zoo, never dress your child in black and white stripes. I’m slightly terrified by watching this.


Having trouble viewing the video? Click here.
Did we miss anything? Let us know on Facebook and Twitter!

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Jeremy Anderberg

Jeremy Anderberg

Jeremy is a blog-reading, report-writing project manager. In his spare time he enjoys reading a good thriller, drinking a freshly brewed cup of coffee, and spending time with his wife.

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Friday Clicks [Volume 23] | The Best of the Social Web

As far as hard social media news goes, there’s not much to tell ya this week. Sorry folks. We do have plenty of other great stuff to share though, so let’s jump right in.

The Links:

  • Klout is supposedly launching branded pages soon.. er, “squads”.. so you can see the exact people who are the biggest influencers of your brand. The real question, though, is does it all matter? (click here)
  • Speaking of Klout, what does your score really mean? This interesting piece talks about how a score on a website may not in fact be the best indicator of one’s influence or expertise. (click here)
  • Putting social media into your traditional advertisements is effective after all. Not to pat our own backs, but here at One Social Media we’ve been telling clients this from the very beginning. The most effective campaigns include both new and traditional media. (click here)
  • A new dashboard for Pinterest has launched that is supposed to act like a Tweetdeck or Hootsuite for the popular pinning service. Schedule pins, see all your re-pins and likes, etc. Quite interesting. (click here)
  • LinkedIn launched an iPad app this week – and a very nice looking one at that. It reads much like a newspaper, with people’s updates, stories shared and folks changing positions. Have you downloaded it yet? (click here)
  • Last, but certainly not least, we bring you “Guy On A Buffalo”. The video is taken from a 70s film called “Buffalo Rider”. With it now being public domain, a folk band made up a song and satirical lyrics to go with it. If you have 9 minutes, please watch all four episodes.


Having trouble viewing? Click here.
Did we miss anything? Let us know on Facebook and Twitter!

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Jeremy Anderberg

Jeremy Anderberg

Jeremy is a blog-reading, report-writing project manager. In his spare time he enjoys reading a good thriller, drinking a freshly brewed cup of coffee, and spending time with his wife.

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Friday Clicks [Volume 22] | The Best of the Social Web

Well, all in all, it was a pretty normal week. If anything, I’m seeing a trend in social media being downsized (as is evidenced by one of our clicks), or being ridiculed in some way or another. It’s quite interesting to be observing. Are we reaching a tipping point where people start to get sick of it? In all honesty, it happens to me sometimes, and I’ve intentionally scaled back a little bit in terms of friends, followers and overall time spent on social media. How about you?

The Links:

  • A new “social network” application launched in the last couple weeks called Pair. The purpose of the app is for couples (or besties?) to have a little stream of pictures, drawings and messages. Oh, and don’t forget the “thumbkiss”. How this is different than just texting, I don’t really know. Maybe you’ll have to find out for yourself. (click here)
  • If you aren’t familiar with The Oatmeal, you should be. It’s a site just for silly comics about random life situations. They recently did one about “How to get more Likes on Facebook”. It’s quite hilarious, and also a little vulgar. You’re guaranteed to LOL though. (click here)
  • CNN did a feature on how and when Facebook became the uncool kid on the block. It’s pretty interesting reading. Did Instagram join that uncool club? (click here)
  • A slightly humorous but also sad look at how dumb some athletes are on Twitter. They learn the tough lesson that while America has free speech, if you have an employer, there very well may be consequences for the words that come out of your mouth. (click here)
  • A new report shows that over one-quarter of ALL emails are opened on mobile devices, whether smartphones or tablets. Email marketing is NOT dead, believe it or not, so make sure the emails you are sending are optimized for reading on mobile devices. It’s more important than ever. (click here)
  • For your fun video of the week we present “Burger Rock” by Jumoke Hill.

Having trouble viewing the video? Click here to watch on YouTube.

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Jeremy Anderberg

Jeremy Anderberg

Jeremy is a blog-reading, report-writing project manager. In his spare time he enjoys reading a good thriller, drinking a freshly brewed cup of coffee, and spending time with his wife.

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Friday Clicks [Volume 21] | The Best of the Social Web

Well, the Internet nearly broke this week when Facebook bought Instagram. That’s been covered endlessly by many other outlets, so I won’t worry about it here. <soapbox> A note to those who were vehemently angry about it, however: if you’re so upset, stop using Facebook. That’s the only way the domination of Google and Facebook in the social/digital sphere will stop. If we keep using them all the same, nothing will change. </end soapbox>

The Links:

  • Credit cards are hopping onto the social train is some quite innovative ways. Financial institutions have traditionally been terrified of jumping into it because of tight industry regulations. American Express, though, is finding ways to give Twitter users special savings using hashtags. Pretty cool. (Click here)
  • Spotify released an embeddable “Play” button – so you can add music to blogs, websites, etc. This doesn’t seem inherently social, but the implications are huge. Stream music to your blog and perhaps in the future to Facebook, and you can trigger people’s memories and emotions in unique ways. (Click here)
  • Out of nowhere Google did a total redesign of Google+. It doesn’t make a whole lot of sense to me, but it seems to look nice. Worth noting is a new “Cover Photo” option. Wonder where that idea came from… (Click here)
  • Grantland.com, a well known sports blog believe it or not, talks about the issue of digital elitism. It notes how belonging in a “secret” club (like Instragram was) gave us a nice big digital ego. Fascinating read, and my favorite article of the week. (Click here)
  • Another more philosophical piece here, but Slate discusses how the Internet, despite being an unending well of knowledge, can actually polarize us even more, especially in terms of politics. (Click here)
  • And now to make you giggle. The video below gets better every single time you watch it, and EVERY LINE is a golden nugget. Every. Single. Line.

Did we miss anything? Let us know on Facebook and Twitter!

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Jeremy Anderberg

Jeremy Anderberg

Jeremy is a blog-reading, report-writing project manager. In his spare time he enjoys reading a good thriller, drinking a freshly brewed cup of coffee, and spending time with his wife.

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